TED Quotes

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I kickstarted the initiative for quotes images at TED in order to direct more traffic to TED talks. What first began as a tool for solely promoting talks held during conferences, eventually turned into a series that is utilized across all social media platforms.

Earlier iterations of these graphics included more details, such as images of speakers and more copy. Eventually, we boiled them down to only what was necessary: the quote, the speaker’s name, and the smallest bit of branding to connect viewers back to TED.

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ted quotes
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